For race directors
Sponsors & sponsor invoices
Track the businesses backing your race, show their logos on your event page and in your emails, and bill them — with a shareable invoice link they can pay online through secure checkout.
The Sponsors page
Director dashboard → Sponsors. The page has a settings card, a levels card, your sponsor list, and the sponsor invoices panel — everything in one place. Two settings apply to the whole event:
- Use "Partners" instead of "Sponsors" — swaps the word everywhere it appears publicly.
- "Become a sponsor" pitch — a short paragraph shown on your public event page above the sponsor logos, inviting new businesses to get in touch.
Sponsor levels
Levels (Gold, Silver, Presenting — whatever you like) are your own organizing tool: create and reorder them on the levels card, then assign each sponsor to one. Levels group your director-side list so you can see who's at which tier. Levels are director-only — the public event page shows one clean row of logos and never displays tier names or commitment status.
Adding a sponsor
- Logo
- Any aspect ratio works, and transparent PNGs stay transparent.
- Logo background
- Pick the backdrop the logo sits on — white, black, or transparent — with a live preview of each. Handy for transparent logos that vanish on the wrong background.
- Website
- The sponsor's site. Just the domain is fine. Public clicks are tagged so the sponsor can see in their own analytics that the traffic came from Run This.
- Level
- Optional tier assignment (director-only).
- Contact name & email
- Used for invoicing — the invoice bills to this contact.
- Visibility
- Each sponsor can be shown on or hidden from the public event page — so a sponsor you're still negotiating with can sit in your list unseen.
- Commitment status
- Not committed / tentatively committed / committed, plus a paid flag — your internal pipeline tracker.
Where sponsors appear
- Your event page — a wrapped row of logo tiles (with your "become a sponsor" pitch above it), each linking to the sponsor's site. Hidden sponsors stay off the page.
- Your emails — the email builder has a Sponsors block that pulls this same list live, so a sponsor added after you designed the email still lands in the next send. See emails.
Sponsor invoices
The invoices panel sits below your sponsor list. An invoice moves through four statuses: draft → sent → paid, with void for deals that fall through (a voided invoice's pay link stops accepting payment). Unpaid invoices can be edited, voided, or deleted; a paid invoice can't be deleted, so the audit trail survives.
Create the invoice
New invoice → pick the sponsor, set the amount and due date, and add optional details that appear on the invoice. Two checkboxes can auto-update the sponsor when it's paid: mark them committed, and mark them paid.Send it
Send Now emails the invoice to the sponsor for you — the amount, the due date, your details note, and a button that opens the payment page. The dialog shows the exact address it will go to. Prefer to send it yourself? Copy the payment link into your own email or a text, then use Mark as sent to move the invoice along without sending anything from Run This.The sponsor pays — or you record the payment
Anyone with the link can pay online by card through secure checkout. Payments that arrive another way — check, cash, bank transfer — get recorded with Mark paid instead.
Send Now needs an email address on file
Paying online, and fees
The invoice page shows the amount, due date, and details, with a card-payment flow underneath. Sponsor payments carry the platform's donation rate — the lowest fee on the platform (see pricing) — and the sponsor chooses who bears it: a "pay the transaction fees" checkbox adds the fees on top so your event receives the full invoice amount; left unchecked, the sponsor pays the face amount and your event receives it minus the fees.
Recording an offline payment with Mark paid carries no fees at all — the money never touched the platform. You pick the method (check, cash, bank transfer, card terminal, other), the amount actually received, and an optional reference like a check number.
Either way, a paid invoice lands in your books: it shows on the Finance payments table, and the sponsor's flags update per the checkboxes you set on the invoice.
Sponsors and your fundraising goal
Sponsor payments are tracked as revenue, separate from donor donations. If sponsorships are part of your public fundraising goal, turn on "Count sponsor payments in the total" on your Fundraiser page (off by default) — paid sponsor invoices are then added to the public "amount raised." See setting up a fundraiser.
Sponsors across editions
Sponsors and invoices are scoped per edition. When you renew, the renew form lets you carry sponsors forward; you can also browse a past edition from the picker on the Sponsors page and pull an old sponsor into this year — their name, logo, and contact copy over, and their commitment starts fresh as a new prospect.

